SLS free or SLES free beard shampoos, are one of the hottest developments in male cleansing products today. Health-conscious consumers are increasingly concerned about the chemicals in everything they use, from food to grooming products. This amazing high end beard care shampoo is exceptional! Without the use of so many generally accepted ingredients, our formula will not only cleanse, but will also leave an amazing post wash softened feel. Many formulas can contain large amounts of salt (sodium chloride) which is of course can have a drying effect to both the whisker and skin, but as we have excluded this ingredient, we help the body’s natural maintenance and condition of the beard. SLS, SLES, Sodium Chloride and Paraben free! Shampoo: Only a small application is required for an exceptional wash. Wet the beard, apply a small amount of the shampoo, lather, rinse - Repeat.